At least if you do it wrong. There are few better ways to waste money than to buy cheap, worthless tchotchkes and hand them out to passers-by at your trade show booth, or unsuspecting visitors to your open house. Even if your promo is weird enough to grab attention and draw a moment’s notice, if there’s no follow-through, no network effect, no stickiness, then what’s the point?
We don’t mean worthy in the abstract. We mean worth something to your audience. We mean that the thing you give away is something your customer might actually buy, and that is when you’re brand can land. We are unabashed fans of truly great promotional items, and we love finding the overlap between your brand’s promise and your customer’s needs. Let us help you put something in their hands that grabs attention and builds trust.
