You’re a small business owner. Or a startup. Or a Chief Marketing Officer. No matter who you are, you have one question: How does your business do business in a world of clicks, taps, swipes, and scrolls?
The answer is: You build a brand.
So what is a brand, exactly?
Well, first, it isn’t a logo or a tagline. It’s not a CEO or a secretary. It’s not your best-selling or worst-selling product. It’s one thing: Your brand is what your audience tells their friends.
To put it another way: it’s not what you say you are, but what they say you are. See the connection?
Even though all those things that we said aren’t exactly your brand still aren’t exactly your brand, they do have A LOT of influence on exactly what your brand is.
If you want people to tell their friends who you are, then you need to show them who you are. If you want the right people to tell the right people about what you do, then you need to have a plan to reach the right people, right?
And if you want people to share what you do with their friends, then you need to do things worth telling about.
Identity, strategy, and agility.
Upon these three crucial concepts will your brand sink or swim.
That’s what we do at Maycreate.
Jawdropping design. Killer content. Common sense analytics. Everything you need to get the right people saying the right things to the right people about your business.
Explore this site to learn more about the method to our madness. And when you’re ready to build your brand, we're ready to help.